Innovation

GORE-TEX at Salone del Mobile 2016 with METEOMORPHOSIS

A highly technological company with an eye constantly on product research and innovation, known for GORE-TEX, a high-performance waterproof and breathable fabric, W.L. Gore will be at the FuoriSalone for the second year in a row. At this 2016 edition from 12 to 17 April, it will be present with a special interactive video installation […] read more »

ISPO 2016: six awards – one secret of success Arc’teryx, Berghaus, Peak Performance, Salewa and Ternua featuring GORE-TEX products earned ISPO Awards

  29. January, 2016
At this year’s ISPO, the international leading sports business trade show, a total of six products from different brand partners using GORE-TEX product technology, has been awarded ISPO Awards. One of the ISPO Award Gold Winners is the Milan jacket from Peak Performance which was manufactured with the innovative GORE C-KNITTM backer technology. read more »

New GORE THERMIUM™ products for fall 2016

GORE THERMIUM
  28. October, 2015 , ,
For cold and wet conditions and for that pleasant feeling of being warm and durably protected in insulated garments, W. L. Gore & Associates (Gore) introduces its GORE THERMIUM™ products. This new approach ensures that the insulation of the garment is protected against water penetrating from the outside, keeping it durably dry. To function properly, […] read more »

“1beats2” innovation: one-piece WINDSTOPPER® cycling jersey eliminates the need for an extra layer

At long last, W.L. Gore & Associates (Gore) will unveil its “1beats2” design solution at EUROBIKE 2015. Constructed with a lightweight, elastic three-layer WINDSTOPPER® laminate, the cycling jersey eliminates the need for an additional layer in certain weather conditions. At varying temperatures between +10°C and +20°C, bike riders will no longer need to constantly put […] read more »

Global recognition for the GORE-TEX SURROUND™ product technology

  17. March, 2015 , , ,
The success story continues: leading outdoor magazines in Europe and the USA and leading international trade fairs for the outdoor and sports industry award the innovative GORE-TEX SURROUND™product technology with numerous prizes. The first technology worldwide for durably waterproof hiking shoes that offer all-round breathability has already received a number of awards – these footwear […] read more »

New 3-layer GORE-TEX products for long-lasting outdoor enjoyment

Life Cycle Assessments show that durability is the single most influential factor in improving several environmental impacts Not just for the professionals: W.L. Gore & Associates (Gore) has developed new GORE-TEX products with GORE C-KNIT™ Backer Technology specifically engineered for hikers, trekkers, and freeriders, offering the ruggedness of a 3-layer laminate teamed up with the […] read more »

Improved technology for warmer hands – GORE-TEX Gloves + Gore warm technology

W. L. Gore & Associates knows what sports enthusiasts need. That’s why it has developed its + Gore warm technology for new GORE-TEX gloves that keep hands warmer for longer. As of winter 2015/16 complaining about cold hands will be a thing of the past – thanks to a product innovation of Gore: GORE-TEX Gloves with the new […] read more »

The new brand and product architecture of GORE-TEX Gloves makes life easier

The GORE-TEX brand makes buying gloves easier than ever before. This coming 2015/16 Autumn/Winter ranges, Gore has introduced an intuitive product architecture that consumers can easily understand. Also being revealed is the new + Gore warm technology for GORE-TEX Gloves that keeps hands warmer for longer. GORE-TEX Gloves offer enduring weather protection and comfort combined with balanced heat transfer and […] read more »

GORE-TEX Brand Debuts Global, Multi-Channel Marketing Campaign, “Experience the Difference” for Fall 2014

  11. November, 2014 , , ,
One Billion Impressions will be Generated through Video, Online and Print Coming on the heels of the successful debut of its GORE-TEX SURROUND™ product technology at Outdoor Retailer Summer Market and the OutDoor fair in Friedrichshafen, W. L. Gore & Associates (Gore) will debut a multi-year, multi-channel, international marketing campaign, “Experience the Difference” in support […] read more »

24 brand partners, 180 styles – the unique GORE-TEX SURROUND™ product technology conquers the outdoor market

At the OutDoor 2014 trade fair in Friedrichshafen W. L. Gore & Associates will be showcasing its latest innovation in the outdoor footwear market. The GORE-TEX SURROUND™ product technology can already count 24 prestigious outdoor brands among its partners and hiking enthusiasts can choose from around 180 different models. read more »