The full spectrum: Gore presents four new licensees
Woolrich John Rich & Bros., Gaastra, Black Crows and Skhoop soon to feature GORE-TEX or WINDSTOPPER® product technology
Feldkirchen-Westerham, 15th December 2014 – Four labels to make their debut in 2015 as new brand customers of W.L. Gore & Associates (Gore). The spectrum spans everything from nautical sailing styles and traditional American functional clothing to unconventional freeski fashion and vibrantly coloured insulated skirts from Scandinavia. The four new customers Woolrich John Rich & Bros., Gaastra, Black Crows and Skhoop are now introducing styles featuring GORE-TEX or WINDSTOPPER® products.
On the water, in deep powder or far from the slopes, whether preserving the legacy of tradition or following an infallible instinct for trends, Gore’s new licensees certainly add a touch of variety. “We are looking forward to working with our new customers, the fresh impetus these relationships will add to our business, the new functional and fashionable jackets and trousers and, needless to say, the skirts,” says Luca Cerruti, responsible for sales at Gore.
Woolrich John Rich & Bros. – American style outdoor apparel
Deeply rooted in its country’s traditions, surely no other company represents the American dream more than Woolrich. Comfort, durability and robustness juxtaposed with simplicity and innovation. As of autumn/winter 2015/16 Woolrich John Rich & Bros. is applying these very same values to styles equipped with GORE-TEX product technology.
Gaastra – tradition and the spirit of revolution far out at sea
Founded in 1897, the initial aim of sailing specialist Gaastra was to revolutionize the sport of sailing. Today Gaastra stands for innovative, functional and stylish nautical lifestyle fashion. In spring/summer 2015 Gaastra styles will be appearing in stores with WINDSTOPPER® and GORE-TEX product technology.
Black Crows – French design from the professionals
Black Crows is also placing its trust in GORE-TEX product quality as of autumn/winter 2015. Founded in Chamonix by two former professional skiers, Bruno Compagnet & Camille Jaccoux, the Black Crows label carries great credibility among freeskiers. It is now offering a women’s and men’s jacket and trousers style in GORE-TEX product technology.
Skhoop – functionality and trend awareness from women for women
Since 1999 Skhoops’ trademark has been brightly coloured insulated skirts specifically designed with active girls and women in mind. For autumn 2015 the company will be launching skirts with WINDSTOPPER® product technology.