Armada and Gore Partner create athlete-driven premium outerwear line for Winter 2012

  18. November, 2011 ,
ELKTON, Md. (November 14, 2011) – W.L. Gore & Associates (“Gore”) , inventor of GORE-TEX high performance fabric technologies for comfort and protection, today announced that it will join forces with Armada Skis, the premier rider-owned, rider-driven independent ski company, to redefine the Vector Series, a high-performance line of outerwear inspired by needs of elite athletes and guides. The line, debuting at SIA and ISPO tradeshows in 2012, will use GORE-TEX fabrics exclusively throughout the full range of jackets and pants for men and women. read more »

Watch out for episode 2 of “The Promise”: Bubble Trouble!

  17. October, 2011 , , ,
No doubt, GORE-TEX products keep you dry and comfortable. After all, outerwear made of GORE-TEX fabrics is durably waterproof and windproof as well as breathable. Quite simply: GUARANTEED TO KEEP YOU DRY™. To make sure this promise is kept, the GORE-TEX product testers Gordon & Ted put the fabrics to the proof in three online videos. Durable waterproofness has already been proven in a creative way. What about windproofness? Let’s find out in ‘Episode 2 – Bubble Trouble’! read more »

GORE-TEX products put to the acid test

  14. October, 2011
A scrub test, a pressure test, a wind machine and a larger than life-sized rain tower – the manufacturer W.L. Gore & Associates will do anything to test the quality of GORE-TEX products, right down to the very last detail. This way, Gore can guarantee that products labelled GORE-TEX really remain durably waterproof, windproof and breathable! read more »

The GORE-TEX Membrane – an extraordinary allrounder

  14. October, 2011
Membrane, laminate, ePTFE – there are many terms describ-ing even more functions. What are the essentials and, most importantly: what is behind all of this? read more »

Extremely breathable and light-weight: New GORE-TEX Active Shell laminate for maximum ease of movement

With the introduction of its new laminates for summer 2012, W.L. Gore &Associates is extending its successful range of highly breathable and extremely lightweight GORE-TEX Active Shell laminates to include GORE-TEX Active Shell Stretch laminates. Compact, waterproof and windproof, these 3-layer laminates offer athletic trail runners, mountain bikers and alpine adventurers excellent next to skin comfort and maximum freedom of movement in attractive, figure-hugging styles. With their advanced moisture management, these extremely lightweight yet hardwearing garments guarantee durable waterproof protection for maximum performance. read more »

Watch the new series “The Promise” online now. Episode 1: “The Wizards of Water”

  10. October, 2011 , ,
Waterproof and windproof as well as breathable – GORE-TEX outerwear is quite simply GUARANTEED TO KEEP YOU DRY™. But how do you prove such a promise? Exactly, let others, and especially their actions, speak louder than words! In the first of the three video episodes of ‘The Promise’, the GORE-TEX product testers will put this promise to the test – while having a really great time. read more »

Over the Alps in 8 days 245 teams successfully complete the GORE-TEX Transalpine-Run

  27. September, 2011 , , ,
After 8 days, 260 kilometres and 15,000 metres of elevation gain it was all over: 245 teams from 30 different countries had successfully finished the 7th GORE-TEX Transalpine-Run. It was the first time that the legendary transalpine race had been won by a Spanish team: “Trangoworld GORE-TEX”. read more »

New GORE-TEX Active Shell: “Try Before you Buy” days in UK

  02. September, 2011 , ,
GORE-TEX Active Shell is more breathable than any other waterproof and windproof product currently on the market. And to prove just how good it is, Gore is inviting you to check it out for yourself! read more »

The GORE-TEX product history from an outside view

  01. September, 2011 ,
Today we want to share our “find of the month” for September with you. A retailer specialized on clothing and equipment for Snowboarding called “The House” recently produced and published this nice video about the history of GORE-TEX products. read more »

GORE-TEX footwear with SURROUND™ product technology for spring/summer 2012: Great selection all over Europe

  31. August, 2011 , ,
GORE-TEX footwear with SURROUND™ product technology is seen as one of the greatest innovations in the footwear industry. Its open sole structure and waterproofness surrounds your feet with climate comfort. In spring/summer 2012 it will be playing an even more important role in the collections of Gore’s brand partners, appearing in stores all over Europe for the first time. read more »