Brooks is new running partner for GORE-TEX Footwear
W.L. Gore & Associates is expanding its customer portfolio to include one of the leading running shoe brands. As of autumn 2011, American manufacturer Brooks will be launching its first running shoe collection engineered with GORE-TEX technology. Two of Brook’s most successful running shoes, the Adrenaline™ GTX and the Ghost GTX, will be equipped with GORE-TEX technology.
“We look forward to partnering with Brooks,” says Matt Schreiner, global product footwear specialist at Gore. “Our mission is to enable the best running experience possible for runners of all styles and skill levels, no matter what ground conditions they encounter along the way.”
“Many of our customers have asked us for performance footwear that can keep their feet dry and comfortable in even the soggiest conditions,” says Andre Kriwet, director of global footwear management for Brooks. “That’s why we’re excited to bring GORE-TEX technology into two of our top-selling shoes. The shoes are waterproof from the outside yet allow perspiration vapour to escape from the inside for optimal performance on-the-go.”
GORE-TEX Footwear is working with most of the leading running brands in the world: like Adidas, Asics, New Balance, Nike, Reebok, Salomon, Inov8 or La Sportiva.